# Tools Prioritization 2026

**Last Updated:** 2026-03-29  
**Purpose:** Recommended order for building/optimizing tools and rechner. Update after SISTRIX run and stakeholder review.

**Recently shipped:** **Pendlerpauschale-Rechner** (`/tools/pendlerpauschale-rechner`) – Pipeline-Artefakte unter `docs/content/tools/pendlerpauschale-rechner/`; Wartung: [pendlerpauschale-rechner-documentation.md](../../guides/tools-pages/pendlerpauschale-rechner-documentation.md).

**Refreshed (SEO/AEO):** **Urlaubsanspruch-Rechner** (`/tools/urlaubsanspruch-rechner`) – März 2026: Pipeline unter `docs/content/tools/urlaubsanspruch-rechner/`, Gap-Matrix, Meta/Schema/Content-Blöcke; Doku: [urlaubsanspruch-rechner-documentation.md](../../guides/tools-pages/urlaubsanspruch-rechner-documentation.md). Trigger bei GSC-Rückgang: Phase 1 erneut (`make tool-research TOOL=urlaubsanspruch-rechner`).

**Data layer (2026-03-29):** Globale SISTRIX-Kandidaten erneut gezogen (`collect-tools-keywords-sistrix.php` → `tools-keyword-sistrix.json`). **GSC/GA4:** `collect-tools-performance-gsc.php` / `collect-tools-performance-ga4.php` → `tools-performance-gsc.json`, `tools-performance-ga4.json` (live API, letzte 90 Tage). Merge: [TOOLS_OPPORTUNITY_LIST.md](TOOLS_OPPORTUNITY_LIST.md). Details: [DATA_COLLECTION_TOOLS.md](DATA_COLLECTION_TOOLS.md), [TOOLS_PERFORMANCE_DATA.md](TOOLS_PERFORMANCE_DATA.md).

## Recommended order

| Priority | Action                                                                                            | Rationale                                                                                                                  |
| -------- | ------------------------------------------------------------------------------------------------- | -------------------------------------------------------------------------------------------------------------------------- |
| 0        | **Optimize Prozentrechner** (technical/SEO)                                                       | Strategy doc notes 85,900 potential, 1 session — fix indexing/position first. Verify in GSC.                               |
| 1        | **Optimize Zuschlagsrechner** (content + meta)                                                    | 8 keywords rank 4–10; move to top 3. See [TOOL_STRATEGY.md](../seo-strategy-2026/strategy/content-types/TOOL_STRATEGY.md). |
| 2        | **Build #1 new tool: Elterngeld-Rechner**                                                         | SISTRIX volume 19 300, competition 56; high annual burden.                                                                 |
| 3        | **Build #2 new tool: Krankengeld-Rechner**                                                        | SISTRIX volume 19 100, competition 53; high annual burden.                                                                 |
| 4        | **Build #3: Mutterschaftsgeld-Rechner**                                                           | Volume 5 950, competition 43.                                                                                              |
| 5        | **Build #4: Kurzarbeitergeld-Rechner**                                                            | Volume 4 850, competition 47.                                                                                              |
| 6+       | **Urlaubsgeld-Rechner** (2 900); then „coming soon“ (z. B. Krankheitskosten-Rechner) – Pendlerpauschale **erledigt** | From [TOOLS_OPPORTUNITY_LIST.md](TOOLS_OPPORTUNITY_LIST.md).                                                               |

## Suggested first new-build candidates (run through SISTRIX)

- Elterngeld-Rechner
- ~~Pendlerpauschale-Rechner~~ **live** (2026-03)
- Krankheitskosten-Rechner (already in “coming soon”)
- Kurzarbeitergeld-Rechner
- Wunschnettolohn-Rechner

**After SISTRIX run:** Fill exact order from [TOOLS_OPPORTUNITY_LIST.md](TOOLS_OPPORTUNITY_LIST.md) (run `merge-tools-opportunity-data.php` to generate the table).

**When SISTRIX is unavailable (e.g. timeout):** Use GSC/GA; see [TOOLS_PERFORMANCE_DATA.md](TOOLS_PERFORMANCE_DATA.md). Base prioritisation on the suggested candidate order plus GSC data; retry SISTRIX later (e.g. different network).

## Quick wins (confirmed)

- **Prozentrechner:** Audit indexing, GSC position, internal links; fix issues.
- **Zuschlagsrechner:** Optimize title/meta and content depth for “zuschläge berechnen rechner”, “gehaltsrechner mit zuschlägen”, etc.

## Next steps owner

1. **P0 – Prozentrechner:** GSC/Indexing prüfen, technische SEO (siehe Zeile „Optimize Prozentrechner“).
2. **P1 – Zuschlagsrechner:** Title/Meta + Content-Tiefe für Ranking-Sprung 4–10 → Top 3.
3. **Daten:** **SISTRIX** (`v2/config/sistrix-api-key.php`), **GSC/GA**, Merge: [TOOLS_PERFORMANCE_DATA.md](TOOLS_PERFORMANCE_DATA.md) → Opportunity-Liste aktualisieren.
4. **Nächster Neubau:** Elterngeld-Rechner (oder Reihenfolge nach merge + Stakeholder) – `tools_index_data.php`, Sitemap, `docs/content/tools/{slug}/`, Pipeline wie [TOOLS_CONTENT_WORKFLOW.md](../../guides/tools-pages/TOOLS_CONTENT_WORKFLOW.md).
5. **Pendler (laufend):** Quartals-Phase-1 optional; Rich Results + Lighthouse nach größeren Content-Änderungen (siehe Tool-Doku).

## Quarterly competitive refresh (high-value slugs)

For tools in the top priority rows (or when GSC impressions/position stall): re-run **Phase 1** of the improvement pipeline (`make tool-research TOOL={slug}` or `run-tools-improvement-pipeline.php --phase=1`), refresh `SERP_ANALYSIS.md` / `CONTENT_OUTLINE.md`, then `python3 v2/scripts/tools/audit-tools-content-blocks.py {slug} --format-check`. Details: [TOOLS_MAINTENANCE_GUIDE.md](../../guides/tools-pages/TOOLS_MAINTENANCE_GUIDE.md).

## Related

- [TOOLS_OPPORTUNITY_LIST.md](TOOLS_OPPORTUNITY_LIST.md)
- [TOOLS_COMPETITIVE_LANDSCAPE.md](TOOLS_COMPETITIVE_LANDSCAPE.md)
- [TOOLS_INVENTORY.md](TOOLS_INVENTORY.md)
- [TOOLS_PERFORMANCE_DATA.md](TOOLS_PERFORMANCE_DATA.md) — GSC/GA export and usage
- [docs/seo-strategy-2026/strategy/content-types/TOOL_STRATEGY.md](../seo-strategy-2026/strategy/content-types/TOOL_STRATEGY.md)