# Webinar Pages Documentation

**Last Updated:** 2026-01-09

Complete documentation for all webinar/event registration pages on the Ordio website.

## Overview

The webinar pages section includes four pages that provide webinar registration, recordings, and success pages:

- **Webinar Index** - Overview page listing all available webinars
- **SV-Prüfung Webinar** - Past webinar recording page (Social Insurance Audit)
- **Trinkgeld Webinar** - Scheduled event page (Digital Tip Management)
- **Webinar Success** - Success/thank you page after registration

Webinar pages integrate with Contrast.io for registration and include Event/VideoObject schema markup.

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## 1. Webinar Index

### Basic Information

- **Page Name:** Webinar Index - Overview Page
- **Slug:** webinar
- **PHP File:** `v2/pages/webinar_index.php`
- **URL:** `https://www.ordio.com/webinar`
- **Status:** Published

### Page Structure

#### Hero Section

- **Headline:** Overview of available webinars
- **Description:** List of upcoming and past webinars

#### Webinar Listing Section

**Webinars Displayed:**

- Product webinars
- Expert talks
- Past recordings
- Upcoming events

**Webinar Cards Include:**

- Webinar title and description
- Date and time
- Host information
- Registration CTA
- Recording link (for past webinars)

### Content Strategy

**Purpose:** Webinar discovery and registration

**Key Messages:**

- Free educational webinars
- Expert insights
- Product demonstrations
- Industry expertise

### Technical Implementation

- **PHP Includes:**
  - `../base/head.php` (with `$aosScript = "true"`)
  - `../base/header.php`
  - `../base/footer.php`
- **Schema Markup:**
  - `WebPage` schema
  - `CollectionPage` schema
  - `BreadcrumbList` schema
- **CSS/Styling:**
  - Webinar card grid layout
  - Responsive design
- **JavaScript:** AOS enabled

### SEO Focus

- **Primary Keywords:** webinar, ordio webinar, kostenloses webinar
- **Meta Description:** Webinar-focused description
- **Schema:** WebPage, CollectionPage, BreadcrumbList

---

## 2. SV-Prüfung Webinar

### Basic Information

- **Page Name:** SV-Prüfung Webinar Aufzeichnung: Experten-Tipps & Fragerunde - Ordio
- **Slug:** sozialversicherung
- **PHP File:** `v2/pages/webinar_sozialversicherung.php`
- **URL:** `https://www.ordio.com/webinar/sozialversicherung`
- **Status:** Published
- **Type:** Past webinar recording

### Page Structure

#### Hero Section

- **Badge:** "Kostenlos anschauen" / "Webinar"
- **Headline:** "SV-Prüfung meistern: Experten-Tipps & Fragerunde"
- **Host Information:**
  - Erich Nagl - Leiter ETL ADHOGA
  - Raik Pentzek - Rechtsanwalt, Fachanwalt für Sozialrecht
- **Host Photos:** Circular images with borders

#### Video Player Section

- **Video Embed:** Webinar recording player
- **Video Information:**
  - Upload Date: December 9, 2024
  - Duration: 1 hour 30 minutes
  - Thumbnail image

#### Content Sections

- **Webinar Topics:** Key topics covered
- **Expert Information:** Host backgrounds
- **Benefits:** What viewers will learn
- **Related Resources:** Links to related content

### Content Strategy

**Purpose:** Educational content distribution and lead generation

**Key Messages:**

- Expert insights on SV-Prüfung
- Avoid penalties up to €25,000
- Legal compliance guidance
- Free expert resource

### Technical Implementation

- **PHP Includes:**
  - `../base/head.php` (with `$aosScript = "true"`)
  - `../base/header.php`
  - `../base/footer.php`
- **CSS:**
  - `/v2/css/webinar-pages.min.css` (dedicated stylesheet)
- **Schema Markup:**
  - `WebPage` schema
  - `VideoObject` schema (past webinar recording)
  - `BreadcrumbList` schema
- **VideoObject Schema:**
  - Name, description, upload date
  - Duration, thumbnail URL
  - Content URL, embed URL
  - Publisher (Ordio GmbH)
  - Creators (Erich Nagl, Raik Pentzek)
  - Free offer (price: 0 EUR)

### SEO Focus

- **Primary Keywords:** SV-Prüfung, Sozialversicherungsprüfung, ETL-Gruppe, kostenlose Webinar-Aufzeichnung
- **Meta Description:** "Kostenlose Webinar-Aufzeichnung: SV-Prüfung meistern mit ETL-Experten. Vermeide bis zu 25.000€ Strafen. Sofort ansehen!"
- **Schema:** WebPage, VideoObject, BreadcrumbList

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## 3. Trinkgeld Webinar

### Basic Information

- **Page Name:** Trinkgeld digital verwalten: Rechtskonform & fair - Ordio
- **Slug:** trinkgeld-bargeldlose-gastronomie
- **PHP File:** `v2/pages/webinar_trinkgeld.php`
- **URL:** `https://www.ordio.com/webinar/trinkgeld-bargeldlose-gastronomie`
- **Status:** Published
- **Type:** Scheduled event (Expert Talk)

### Page Structure

#### Hero Section

- **Badge:** "Kostenloser Expert Talk"
- **Headline:** "Trinkgeld digital verwalten: Rechtskonform & fair"
- **Event Details:**
  - Date: November 24, 2025
  - Time: 13:00-14:00
  - Duration: 1 hour
- **Host:** David Keuenhof (CEO & Founder bei Ordio, CEO & Co-Founder bei Sushi Ninja)

#### Registration Section

**Contrast.io Integration:**

- Embedded registration widget
- Registration form
- UTM parameter tracking
- Event scheduling

**Registration Form:**

- Full name
- Email
- Phone (optional)
- Date selection (for recurring events)

#### Content Sections

- **Event Topics:** Key topics to be covered
- **Expert Information:** Host background
- **Benefits:** What attendees will learn
- **FAQ Section:** Common questions about the event

### Content Strategy

**Purpose:** Event registration and lead generation

**Key Messages:**

- Expert talk on digital tip management
- Legal compliance (DSFinV-K)
- POS setup guidance
- Fair distribution strategies

### Technical Implementation

- **PHP Includes:**
  - `../base/head.php` (with `$aosScript = "true"`)
  - `../base/header.php`
  - `../base/footer.php`
- **CSS:**
  - `/v2/css/webinar-pages.min.css` (dedicated stylesheet)
- **Schema Markup:**
  - `WebPage` schema
  - `Event` schema (scheduled event)
  - `FAQPage` schema
  - `BreadcrumbList` schema
- **Event Schema:**
  - Name, description, start/end dates
  - Event attendance mode (Online)
  - Event status (Scheduled)
  - Virtual location
  - Organizer (Ordio GmbH)
  - Performer (David Keuenhof)
  - Free offer (price: 0 EUR)
- **Third-party Integration:**
  - Contrast.io registration widget
  - UTM parameter tracking
- **JavaScript:**
  - Contrast.io embed script
  - UTM tracking integration
  - Form handling

### SEO Focus

- **Primary Keywords:** trinkgeld gastronomie, bargeldlose zahlung, trinkgeldverwaltung, pos setup, dsfinv-k
- **Meta Description:** "Kostenloser Expert Talk: Trinkgeld digital verwalten - rechtssicher & fair verteilen. Rechtliche Grundlagen, POS-Setup & DSFinV-K. Am 24.11.2025 um 13:00 Uhr."
- **Schema:** WebPage, Event, FAQPage, BreadcrumbList

---

## 4. Webinar Success

### Basic Information

- **Page Name:** Webinar Success - Thank You Page
- **Slug:** webinar-success
- **PHP File:** `v2/pages/webinar_success.php`
- **URL:** `https://www.ordio.com/webinar/success`
- **Status:** Published
- **Content Type:** Success/thank you page

### Page Structure

#### Success Message Section

- **Headline:** "Vielen Dank für deine Anmeldung!"
- **Description:** Confirmation message
- **Next Steps:** Information about webinar access
- **Calendar Link:** Add to calendar functionality

#### Additional Resources Section

- **Related Content:** Links to related webinars
- **CTA Buttons:** Links to product pages, demo booking
- **Social Sharing:** Optional sharing options

### Content Strategy

**Purpose:** Post-registration engagement and conversion

**Key Messages:**

- Thank you message
- Registration confirmation
- Webinar access information
- Additional resources

### Technical Implementation

- **PHP Includes:**
  - `../base/head.php`
  - `../base/header.php`
  - `../base/footer.php`
- **Schema Markup:**
  - `WebPage` schema
  - `BreadcrumbList` schema
- **JavaScript:**
  - Registration tracking
  - Analytics events
  - Calendar integration

### SEO Focus

- **Robots:** `noindex, follow` (internal page, not for SEO)
- **Purpose:** Post-registration page, not search-optimized

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## Common Patterns Across Webinar Pages

### Registration Integration

**Contrast.io Integration:**

- Embedded registration widgets
- Event scheduling
- UTM parameter tracking
- Registration form handling

**Registration Flow:**

- User fills registration form
- Form submission to Contrast.io
- UTM tracking included
- Success redirect to success page

### Schema Markup Patterns

**Event Schema (Scheduled Events):**

- `Event` schema with start/end dates
- `OnlineEventAttendanceMode`
- `EventScheduled` status
- `VirtualLocation`
- Free offer

**VideoObject Schema (Recordings):**

- `VideoObject` schema for past recordings
- Upload date, duration
- Thumbnail URL
- Content URL, embed URL
- Creators/publishers

### UTM Tracking

**UTM Parameters:**

- Source, medium, campaign
- Term, content
- GCLID (Google Click ID)
- Lead source, partner
- Signup type: `webinar_registration`
- Page URL, referrer

### Content Types

**Webinar Types:**

- Product webinars (product demonstrations)
- Expert talks (industry expertise)
- Past recordings (VideoObject schema)
- Scheduled events (Event schema)

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## Maintenance Requirements

- **Update Frequency:** As needed when webinars are added/updated
- **Dependencies:**
  - Contrast.io registration widgets
  - Video hosting (for recordings)
  - Event scheduling system
- **Validation Checklist:**
  - [ ] Verify all registration forms work
  - [ ] Test Contrast.io widget integration
  - [ ] Check video playback (for recordings)
  - [ ] Verify event dates are current
  - [ ] Validate Event/VideoObject schema markup
  - [ ] Test UTM parameter tracking
  - [ ] Check success page redirects
  - [ ] Verify mobile responsiveness
  - [ ] Test calendar integration
  - [ ] Check FAQ content accuracy

---

## Related Documentation

- **[Webinar Pages Inventory](WEBINAR_PAGES_INVENTORY.md)** - Complete list of all webinar pages
- **[Cursor Rules](../../../../.cursor/rules/webinar-pages.mdc)** - Cursor AI rules for webinar pages
- **[Product Pages](../product-pages/)** - Product webinar pages (product_webinar.php, product_payroll_webinar.php)
- **[Download Pages](../download-pages/)** - Related download pages
