# Data-driven synthesis: Static `veranstaltungen` (`/veranstaltungen`)

**Auto-generated:** 2026-04-08 (UTC) · **Script:** `v2/scripts/marketing-pages/generate-industry-data-synthesis.php`

**Registry `docs_dir`:** `docs/content/pages/static-pages/veranstaltungen`. Add human sections (FAQ outline, competitor narrative, post-deploy checklist) below the metrics or in `KEYWORD_DECISION.md`.

## 1. GSC page aggregate (`data/performance-gsc.json`)

- **Date range:** `2026-01-08`–`2026-04-08`
- **Clicks:** 4 · **Impressions:** 127 · **Avg position:** 7.67

## 2. GSC queries (top 15 by impressions, `data/gsc-queries.json`)

| Query | Clicks | Impressions | Position |
|-------|--------|-------------|----------|
| intergastra hamburg | 0 | 7 | 7.71 |
| site:https://ordio.com | 0 | 3 | 1 |
| site:ordio.com | 0 | 3 | 16 |
| heilandt nippes | 0 | 1 | 23 |
| intergastra hamburg 2026 | 0 | 1 | 6 |
| site:http://ordio.com | 0 | 1 | 22 |

## 3. SISTRIX (`data/keywords-sistrix.json`)

| Keyword | Notes |
|---------|-------|
| ordio events messen veranstaltungen | volume≈0 |
| ordio supper club | volume≈0 |
| ordio internorga | volume≈0 |
| ordio intergastra | volume≈0 |
| gastronomie messe hamburg | volume≈50 |
| personalsoftware messeauftritt | volume≈0 |
| ordio veranstaltungen gastronomie | volume≈0 |

## 4. SISTRIX SERP top 10 (`data/sistrix-keyword-serp.json`)

- **Collected:** `2026-04-08T11:00:32Z` · **Credits (this run):** 17
- **Source:** SISTRIX API keyword.seo (limit=10, full SERP incl. ordio.com) — v2/scripts/product-pages/collect-feature-page-keyword-serp.php (surfaces: product|industry|static)

| Keyword | Ordio rank | #1 non-Ordio domain |
|---------|------------|---------------------|
| ordio events messen veranstaltungen | — |  |
| ordio supper club | — |  |
| ordio internorga | — |  |
| ordio intergastra | — |  |
| gastronomie messe hamburg | — | internorga.com |
| personalsoftware messeauftritt | — |  |
| ordio veranstaltungen gastronomie | — |  |
| schichtplan software events | — |  |

Narrative and keyword picks: `data/KEYWORD_DECISION.md` (or `KEYWORD_DECISION.md` in this folder).

## 5. SISTRIX domain-keyword SERP (VIP, `data/sistrix-domain-kw-serp.json`)

*Optional —* `keyword.domain.seo` + `kw` (~100 credits/keyword, cap 5): `php v2/scripts/marketing-pages/collect-marketing-page-domain-kw-serp.php --page=veranstaltungen` or pipeline `--with-sistrix-domain-kw`. See [VIP_MARKETING_SEO_DATA_TIERS.md](../../marketing-pages/VIP_MARKETING_SEO_DATA_TIERS.md).

## 6. PAA / research (`data/faq-research.json`)

*No `faq-research.json` yet — run `python3 v2/scripts/marketing-pages/serper-paa-research.py --page=veranstaltungen` when `SERPER_API_KEY` is set.*

## 7. Competitor FAQ scrape (`competitor-faq-analysis.json`)

*Optional — run `python3 v2/scripts/product-pages/scrape-competitor-faqs.py --page=veranstaltungen` (registry `competitor_urls`) or pipeline `--with-competitor-faq-scrape` with `FIRECRAWL_API_KEY`.*

## 8. Editorial (manual)

- **Primary keyword:** see `data/KEYWORD_DECISION.md` or `KEYWORD_DECISION.md` in this `docs_dir`.
- **FAQ / schema SSOT:** Follow `docs/content/pages/static-pages/DATA_COLLECTION_STATIC_SITE.md` and the page PHP under `v2/pages/` (registry `php_page`).
- **Post-deploy:** Re-check GSC/GA for `/veranstaltungen` after 4–8 weeks; optional [Rich Results Test](https://search.google.com/test/rich-results) for FAQPage markup (commercial FAQ rich results often limited).

## 9. FAQ gap ideas (from data — human review)

- Map high-impression GSC queries (§2) and PAA stems (§6) to missing or weak FAQ H2s.
- Use SERP gaps (§4–5) and competitor headings (§7) as topic hints; do not copy wording.