# Data-driven synthesis: Product feature `feature-mitarbeiter-app` (`/mitarbeiter-app`)

**Auto-generated:** 2026-04-02 (UTC) · **Script:** `v2/scripts/product-pages/generate-feature-page-data-synthesis.php`

**Registry `docs_dir`:** `docs/content/pages/product-pages/mitarbeiter-app`. Add human notes in `KEYWORD_DECISION.md`, FAQ outlines, and post-deploy checks. **FAQ SSOT:** `misc-faqs` + `faq-answers-optimized.json` per [PRODUCT_PAGE_FAQ_GUIDE.md](../PRODUCT_PAGE_FAQ_GUIDE.md).

## 1. GSC page aggregate (`data/performance-gsc.json`)

- **Date range:** `2026-01-02`–`2026-04-02`
- **Clicks:** 47 · **Impressions:** 3505 · **Avg position:** 6.28

## 2. GSC queries (top 15 by impressions, `data/gsc-queries.json`)

| Query | Clicks | Impressions | Position |
|-------|--------|-------------|----------|
| ordio | 0 | 527 | 3.24 |
| ordio app | 4 | 260 | 5.82 |
| ordio app download | 3 | 150 | 7.48 |
| ordio workspace | 0 | 141 | 1.25 |
| ordio terminal app | 5 | 56 | 4.86 |
| ordio zeiterfassung | 0 | 36 | 14.5 |
| ordio login | 0 | 34 | 5.12 |
| wie plane ich schichten digital ohne papierkram? | 0 | 34 | 6.94 |
| ordio terminal | 1 | 29 | 7.17 |
| arbeitsorganisation app | 0 | 27 | 14.48 |
| was ist ordio | 0 | 25 | 1.6 |
| checkliste mitarbeiter-app | 0 | 14 | 10.14 |
| ordio support | 0 | 11 | 7.27 |
| ordio support telefonnummer | 0 | 11 | 9.09 |
| ordio.de | 0 | 7 | 7.29 |

## 3. SISTRIX (`data/keywords-sistrix.json`)

| Keyword | Notes |
|---------|-------|
| mitarbeiter app zeiterfassung | volume≈10 |
| personal app schichtplan | volume≈0 |
| mitarbeiter self service app | volume≈0 |
| schichtplan mobil | volume≈0 |
| stempeln per app | volume≈0 |
| team app gastronomie | volume≈0 |
| urlaub beantragen app | volume≈0 |

## 4. SISTRIX SERP top 10 (`data/sistrix-keyword-serp.json`)

- **Collected:** `2026-04-02T15:37:15Z` · **Credits (this run):** 8
- **Source:** SISTRIX API keyword.seo (limit=10, full SERP incl. ordio.com) — v2/scripts/product-pages/collect-feature-page-keyword-serp.php

| Keyword | Ordio rank | #1 non-Ordio domain |
|---------|------------|---------------------|
| mitarbeiter app zeiterfassung | — |  |
| personal app schichtplan | — |  |
| mitarbeiter self service app | — |  |
| schichtplan mobil | — |  |
| stempeln per app | — |  |
| team app gastronomie | — |  |
| urlaub beantragen app | — |  |
| push benachrichtigung schicht | — |  |

Narrative and keyword picks: `data/KEYWORD_DECISION.md`.

## 5. SISTRIX domain-keyword SERP (VIP, `data/sistrix-domain-kw-serp.json`)

*Optional —* `keyword.domain.seo` + `kw` (~100 credits/keyword, cap 5): `php v2/scripts/marketing-pages/collect-marketing-page-domain-kw-serp.php --page=feature-mitarbeiter-app` or pipeline `--with-sistrix-domain-kw`. See [VIP_MARKETING_SEO_DATA_TIERS.md](../../marketing-pages/VIP_MARKETING_SEO_DATA_TIERS.md).

## 6. PAA / research (`data/faq-research.json`)

- **Source note:** GSC query intents (collect-tool-gsc-queries.php) + inferred question stems from competitor FAQ scrape (mitarbeiter-app/competitor-faq-analysis.json). Serper PAA not run (SERPER_API_KEY unset) — re-run: python3 v2/scripts/marketing-pages/serper-paa-research.py --page=feature-mitarbeiter-app
- **Question stems / PAA:**
  - Wo lade ich die Ordio Mitarbeiter-App herunter?
  - Was ist der Unterschied zwischen Ordio-Terminal und Mitarbeiter-App?
  - Kann ich mit der Ordio-App Arbeitszeiten erfassen?
  - Ist digitale Zeiterfassung per App rechtssicher?
  - Wie bekomme ich Support für die Ordio-App?
  - Was kostet Ordio mit Mitarbeiter-App?
  - Für welche Branchen eignet sich eine Mitarbeiter-App?
  - Gibt es Push-Benachrichtigungen für Schichten?

## 7. Competitor FAQ scrape (`competitor-faq-analysis.json`)

- **Collected:** 2026-04-02 · Firecrawl scrape (Cursor MCP, markdown) for registry competitor_urls; Personio URL returned 404 to scraper — topic hints from Papershift + Crewmeister only; no competitor wording copied into Ordio FAQs.
- **:** 0 FAQ-like extractions
- **:** 0 FAQ-like extractions
- **:** 0 FAQ-like extractions

## 8. Editorial (manual)

- **Primary keyword:** `data/KEYWORD_DECISION.md`.
- **FAQ iteration:** [FEATURE_PAGE_IMPROVEMENT_WORKFLOW.md](../FEATURE_PAGE_IMPROVEMENT_WORKFLOW.md).
- **Post-deploy:** Re-check GSC/GA for `/mitarbeiter-app` after 4–8 weeks.

## 9. FAQ diff ideas (from data — human review)

- Map high-impression GSC queries (section 2) and PAA stems (section 6) to missing or weak FAQ H2s.
- Use SERP gaps (sections 4–5: Ordio weak/absent) and competitor headings (section 7) as **topic** hints; do not copy wording.
- After edits: `python3 v2/scripts/product-pages/validate-faq-answers.py --page=…` (registry `feature-*` or legacy key) and Rich Results Test.

