# IMAGE_PROMPT – Unternehmenskultur

**Last Updated:** 2026-02-13

## Core Concept / Metaphor

Unternehmenskultur = shared values, collaboration, team, trust – the invisible bonds that connect people at work. Human connection and belonging, not hierarchy or paperwork.

## Key Elements (On-Theme)

- Two or three silhouettes in soft focus, suggesting collaboration or conversation
- Warm natural light from side or window
- Muted blues and greens with warm accents
- Soft-focus office or meeting space in background – lived-in, not sterile

## Why Not (Anti-Patterns)

- Generic office with laptop – overused; DESK and ABSTRACT common in adjacent lexikon posts
- Handshakes, floating pie charts, blue sphere, sundial
- Single person at desk – culture implies connection, not isolation

## Composition / Camera

Wide shot with shallow depth of field; silhouettes in foreground, soft background. Slight diagonal for dynamism.

## Mood / Atmosphere

Collaborative, warm, trusting, professional

## Prompt

Editorial photography, natural texture, soft film-like quality. Two or three human silhouettes in soft focus, suggesting collaboration or conversation in a warm, neutral-toned space. Muted blues and greens with warm accents. Soft natural light from side or window. Lived-in office or meeting space in background, slightly blurred. Wide shot, shallow depth of field. Conveys trust, connection, shared purpose. No text, letters, typography, signs, or readable content. Avoid: blue sphere, sundial, generic clock, floating pie chart, stock office with laptop, pristine perfection, spotless desk, handshakes.

## Reference

- [BLOG_FEATURED_IMAGE_STYLE_GUIDE.md](../../BLOG_FEATURED_IMAGE_STYLE_GUIDE.md) – HR topics → Silhouettes, collaboration
- Scene diversity: SILHOUETTES chosen (adjacent: DESK, ABSTRACT)
