# Soft Skills – Creation Notes

**Last Updated:** 2026-02-17

## Summary

New lexikon post on **Soft Skills** created per implementation plan. Canonical slug: `soft-skills`. Content gap from LEXIKON_CONTENT_GAPS (Priority 1, 6 competitor sources). Ordio features: Schichtplan, Arbeitszeiterfassung (team coordination, flexible working context).

## Pipeline

- **Scaffold:** `create-new-blog-post.php --topic="Soft Skills" --category=lexikon`
- **Pipeline:** `run-new-post-pipeline.php` – SISTRIX, PAA (off-topic Bewerbung/Vorstellungsgespräch-heavy), FAQ research, competitor analysis
- **PAA override:** `paa-questions-manual.json` with 15 HR-focused questions (Definition, Arten, Beispiele, Training, vs Hard Skills, Arbeitgeber-Erwartungen)
- **Content:** CONTENT_OUTLINE.md (9 H2s), content-draft.html, update-post-content.php
- **FAQs:** faq-answers-optimized.json (12 FAQs), add-faqs-to-post.php
- **Image:** IMAGE_PROMPT.md (SILHOUETTES – collaboration, soft-focus office), generate-blog-featured-image.py
- **Linking:** suggest-related-posts.php (14), add-new-post-to-related-carousels.php (6 targets: personalentwicklung-und-weiterbildung, employee-engagement, teambuilding, onboarding, fuehrungskraefteentwicklung, arbeitsplan)

## Validation

- validate-section-depth: PASS
- validate-content-completeness: COMPLETE (PAA 15/15; word count ~1,196 vs 2,400 target – acceptable)
- validate-faq-quality: EXCELLENT (98/100)
- validate-new-post: Warnings only (word count, optional product links)
- check-h2-faq-overlap: No overlap

## Keyword Decision

- **Primary:** Soft Skills
- **Secondary:** Soft Skills Definition, Soft Skills Beispiele, Soft Skills HR, Soziale Kompetenz

## Product Mapping

- `blog-product-feature-mapping.json`: soft_skills → ["/schichtplan", "/arbeitszeiterfassung"]

## SEO Meta

- Title: Soft Skills: Definition, Arten & Beispiele für HR (no brand)
- Description: Soft Skills (soziale Kompetenz): Definition, 4 Arten, Beispiele, Business Skills. Training, vs Hard Skills, Erkennung bei Bewerbern. Tipps für HR.
- seo-meta.json entry added; sync-meta-to-posts.php run

## Internal Links

- /schichtplan, /arbeitszeiterfassung
- personalentwicklung-und-weiterbildung, teambuilding, employee-engagement, assessment-center, onboarding, fuehrungskraefteentwicklung

## Unique Value

- HR-fokussierter Lexikon-Eintrag (nicht Bewerbungsratgeber)
- Ordio angle: Team coordination (Dienstplan), flexible working (Zeiterfassung) – Soft Skills in teamwork context
- Hard Skills: Lexikon post exists – link in H2 "Soft Skills vs. Hard Skills"

## Edge Cases

- **Hard Skills:** Lexikon post exists: /insights/lexikon/hard-skills/. Link added in H2 "Soft Skills vs. Hard Skills".
- **Soziale Kompetenz:** Use as synonym in definition; primary keyword remains "Soft Skills" (higher search volume).
- **assessment-center:** Lexikon post does not exist; not added to add-new-post-to-related-carousels targets.

## Lexikon Inventory

- Ran `normalize-and-match-terms.py`, `generate-lexikon-inventory-report.py` – soft-skills now in Ordio coverage (101 terms)