# Content Depth Report

**Post:** lexikon/performance-management
**Generated:** 2026-03-07 18:48:01

## Competitor Word Counts

| Position | Domain | Word Count |
|----------|--------|------------|
| #1 | haufe.de | 1,191 |
| #2 | hrworks.de | 2,386 |
| #3 | kienbaum.com | 1,175 |
| #4 | wikipedia.org | 1,730 |
| #5 | personio.de | 0 |
| #6 | universal-search-box.com | 0 |
| #7 | mercer.com | 830 |
| #8 | ey.com | 2,473 |
| #9 | personalwirtschaft.de | 12,551 |
| #10 | factorialhr.de | 2,143 |

**Average:** 2,448 words

## Competitive Depth Target

- **Recommended Target:** 3,800 words

## Outline vs Target

No target in CONTENT_OUTLINE.md. Set from data/competitive-depth-analysis.md.

## Current Post Gap

- **Current word count:** 0 words
- **Gap to recommended target:** 3,800 words

## Missing Topics (from competitive-depth)

- Controlling forward: wie performance management in turbulenten zeiten zum steuerungsanker wird
- Das unternehmen
- Performance management
- Leistungen steuern und fördern mit performance management
- Was ist performance management? definition
- Wie funktioniert ein effektiver performance-management-prozess?
- Welche vorteile bietet performance management für unternehmen?
- Moderne ansätze im performance management
- Moderne performance management-methoden im Überblick
- Klassisches vs. modernes performance management

## Unique Value Reminder

Before writing, ensure CONTENT_OUTLINE.md Unique Value section has ≥1 item checked (original data, expert insights, better format, freshness, use case). See SKYSCRAPER_TECHNIQUE_2026.md.

## Suggested Next Steps

1. Review data/competitive-depth-analysis.md for full recommendations
2. Set CONTENT_OUTLINE.md target from competitive-depth (minimum 80% of recommended)
3. Add H2 sections to cover missing topics
4. Complete SERP_ANALYSIS.md manual sections (30 min browser review)
5. Run `php v2/scripts/blog/check-outline-h2-overlap.php --post=performance-management --category=lexikon` to avoid duplicate H2s
6. Run `php v2/scripts/blog/validate-content-outline-quality.php --post=performance-management --category=lexikon` before content creation