# Job Enlargement – Creation Notes

**Last Updated:** 2026-03-03

## Decisions

### Product Mapping
- Product mapping → `/digitale-personalakte`, `/dokumentenmanagement` (same as job-rotation, job-enrichment, zielvereinbarung, jahresgespraech per blog-product-feature-mapping.json).
- Additional product link: `/payroll` (in Herzberg-Theorie section for hygienic factors).

### Related Posts & Carousels
- Put **job-rotation** and **job-enrichment** first in related_posts (content differentiation trio).
- `add-new-post-to-related-carousels.php` run with targets: job-rotation, job-enrichment, personalentwicklung-und-weiterbildung, fuehrungskraefteentwicklung, fluktuation, mitarbeiterbindung, arbeitsorganisation, arbeitszeitmodelle, change-management, nachfolgeplanung, zielvereinbarung, employee-engagement, jahresgespraech.
- Job-enlargement added to 13 related post carousels.

### Content Differentiation
- **Job Enlargement vs. Job Enrichment vs. Job Rotation:** H2 added with comparison table; both job-enrichment and job-rotation linked.
- **Bidirectional links:** Created bidirectional-links.json; add-bidirectional-links.php updated job-rotation and job-enrichment with job-enlargement links.

### Internal Links
- Lexikon links: /insights/lexikon/job-rotation/, /insights/lexikon/job-enrichment/, /insights/lexikon/personalentwicklung-und-weiterbildung/, /insights/lexikon/mitarbeiterbindung/, /insights/lexikon/fluktuation/, /insights/lexikon/personalplanung/, /insights/lexikon/direktionsrecht/, /insights/lexikon/betriebsrat/, /insights/lexikon/zielvereinbarung/, /insights/lexikon/jahresgespraech/, /insights/lexikon/change-management/, /insights/lexikon/fuehrungskraefteentwicklung/, /insights/lexikon/nachfolgeplanung/, /insights/lexikon/employee-engagement/.
- Product links: /digitale-personalakte (2 mentions), /dokumentenmanagement (2 mentions), /payroll (1 mention).

### PAA Handling
- SISTRIX PAA collection timed out; created `paa-questions-manual.json` with HR-focused questions based on web search and related posts (job-enrichment, job-rotation).
- 11 FAQs generated; validate-content-completeness reports all 25 PAA covered (25/25).
- check-h2-faq-overlap: no overlap detected.

### Scene Type
- **DESK** – Horizontal expansion, task variety; distinct from job-rotation (ABSTRACT), job-enrichment (SILHOUETTES), personalentwicklung (DESK), zielvereinbarung (SILHOUETTES), jahresgespraech (DESK).

### FAQ
- 11 FAQs added; answers 40–80 words via generate-faq-answers-optimized.php --use-ai.
- validate-faq-quality: EXCELLENT (100/100).
- validate-faq-schema: Valid (11 FAQs).

### Word Count Target
- Competitive-depth-analysis.md recommended 9,800 words (skewed by outlier competitor with 54,878 words).
- Actual target: 1,600-2,000 words (aligned with job-enrichment 1,600, job-rotation 1,900, and non-outlier competitors averaging 1,500-2,000 words).
- Final word count: 2,211 words.

## Deployment Notes (2026-03-03)

- **Content:** 11 H2s, 2 H3s, ~2,211 words, comparison table, lists. Applied via update-post-content.php.
- **Featured image:** DESK scene, horizontal task expansion. WebP variants at /insights/bilder/job-enlargement-640w.webp, job-enlargement-1024w.webp, job-enlargement-1280w.webp.
- **SEO meta:** Title "Job Enlargement: Definition, Vorteile & Beispiele - Ordio" (58 chars), description 160 chars. Added to seo-meta.json; ran sync-meta-to-posts.php.
- **Lead capture:** Added job-enlargement to _slugToBenefit in generate-lead-capture-copy.php; ran generate-lead-capture-copy.php --write.
- **Featured image alt:** "Job Enlargement | Ordio".
- **Validation:** validate-section-depth PASS; validate-content-completeness COMPLETE (25/25 PAA); validate-faq-quality EXCELLENT (100/100); validate-faq-schema Valid (11 FAQs); validate-new-post warnings only (lead capture, tool/industry links).
- **Schema:** validate-schema.php PASS (Article, FAQPage, BreadcrumbList); validate-faq-schema.php Valid.
- **Bidirectional links:** Created bidirectional-links.json; updated job-rotation and job-enrichment with job-enlargement links.
- **Related posts:** 14 suggested; job-enrichment and job-rotation placed first (similarity_score: 1).
- **LLMs sync:** Added to llms-full.txt and llms.txt via sync-blog-posts-to-llms.php.

## Key Stats

- **Word count:** 2,211 words
- **H2 sections:** 11
- **H3 sections:** 2
- **FAQs:** 11
- **Internal links:** 15+ (lexikon + product)
- **Related posts:** 14
- **Bidirectional links:** 2 posts updated (job-rotation, job-enrichment)
- **Related carousels:** 13 posts updated