# Keyword decision: Gefahrenzulage

**Date:** 2026-04-04

## Primary

- **Gefahrenzulage** — matches slug, SERP intent (Know), HR/payroll glossary use.

## Secondaries (target-keywords.json)

- Gefahrenzulage Definition, Tarifvertrag, steuerfrei, Arbeitnehmer, Höhe — for SERP features and FAQ long-tail.

## Word-count target vs. pipeline

- `competitive-depth-analysis.md` recommends **4,500** words; average is skewed by **non-article URLs** (e.g. Stepstone hub crawl, dictionary pages, PDF stubs).
- **Quality-relevant** German competitors cluster around **~700–1,200** words (Factorial, Staffomatic, Yahoo-Finanzen-Artikel) plus short Haufe snippet.
- **Outline target:** **2,600** words — skyscraper vs. focused glossaries without chasing inflated aggregates. Validation floor 80% = **2,080** words.

## PAA

- SISTRIX PAA was **>30% off-topic** (Riester, allgemeine „Zulagen“). **Override:** `data/paa-questions-manual.json` (15 HR-focused questions).

## Sparse competitors (Firecrawl)

- Haufe + Kenjo remediate failed via API in pipeline; documented in SERP_ANALYSIS.md — Haufe treated as **short reference**, Staffomatic/Factorial/Yahoo as **structure benchmarks**.