# Product Mapping: CV Parsing

**Post:** lexikon/cv-parsing  
**Created:** 2026-03-03

## Product Mapping Decision

**No Ordio Product Mapping**

CV Parsing is part of the **BMS/Recruiting cluster** (Bewerbermanagementsystem/Recruiting domain), which focuses on **pre-hire** processes (applicant tracking, candidate screening, CV processing).

## Rationale

**Ordio Product Focus:**
- Ordio focuses on **post-hire** HR processes:
  - Zeiterfassung (Time Tracking)
  - Schichtplanung (Shift Planning)
  - Digitale Personalakte (Digital Employee File)
  - Abwesenheiten (Absence Management)

**CV Parsing Context:**
- CV Parsing is a **pre-hire** technology used in:
  - Bewerbermanagementsysteme (Applicant Tracking Systems)
  - E-Recruiting platforms
  - Candidate screening and data extraction

**Cluster Classification:**
- **BMS/Recruiting Cluster:** Topics related to applicant tracking, recruiting, candidate management
- **No Ordio Product:** These topics do not map to Ordio's post-hire product suite
- **Documentation Required:** Explicitly document that no product mapping exists

## Related Posts (Same Cluster)

Other posts in the BMS/Recruiting cluster with no product mapping:
- bewerbermanagementsystem
- multiposting
- e-recruiting
- candidate-experience
- candidate-journey
- recruiting
- active-sourcing
- personalmarketing

## Lead Capture Strategy

Since there is no direct Ordio product for CV Parsing, the lead capture copy focuses on:
- General HR/Recruiting consultation
- DSGVO compliance guidance
- Implementation best practices
- Callback/consultation offer (not product-specific)

**Lead Capture Copy:**
- Headline: "CV Parsing erfolgreich implementieren?"
- Description: "Lass dich kostenlos zurückrufen und erfahre, wie du CV Parsing DSGVO-konform in dein Recruiting integrierst. Unverbindliche Beratung."

## Internal Linking Strategy

**No Product Feature Links:**
- Do not link to Ordio product features (Zeiterfassung, Schichtplanung, etc.)
- Focus on lexikon posts in the BMS/Recruiting cluster
- Link to related recruiting topics (bewerbermanagementsystem, e-recruiting, etc.)

## Notes

- This decision is consistent with other BMS/Recruiting cluster posts
- Lead capture copy emphasizes consultation rather than product promotion
- Content focuses on HR/Recruiting management perspective, not product features