# Bonuszahlung – Creation Notes

**Last Updated:** 2026-02-14

## Summary

New lexikon post on **Bonuszahlung** created per implementation plan. Canonical slug: `bonuszahlung`. Content gap from LEXIKON_CONTENT_GAPS (4 sources, priority 3). Related to Lohnabrechnung, Lohnarten, geldwerter-vorteil, Weihnachtsgeld.

## Pipeline

- **Scaffold:** `create-new-blog-post.php --topic="Bonuszahlung" --category=lexikon`
- **Pipeline:** `run-new-post-pipeline.php` – SISTRIX, PAA (15 questions), FAQ research, SERP features, competitor analysis (5 competitors; Personio 429, enriched via Firecrawl)
- **Content:** CONTENT_OUTLINE.md (10 H2s), content-draft.html, update-post-content.php
- **FAQs:** generate-faq-questions.php (11 questions), generate-faq-answers-optimized.php --use-ai, add-faqs-to-post.php
- **Image:** IMAGE_PROMPT.md (celebration/recognition metaphor – champagne flutes, distinct from Arbeitsproduktivitaet/Offboarding), generate-blog-featured-image.py. Refreshed 2026-02-14: new prompt to avoid desk/graphs/empty-chair overlap.
- **Linking:** suggest-related-posts.php, add-new-post-to-related-carousels.php --targets=lohnabrechnung,lohnarten,geldwerter-vorteil

## Validation

- validate-section-depth: PASS
- validate-content-completeness: COMPLETE (PAA 15/15; word count ~1,179; below 2,500 target but comprehensive)
- validate-faq-quality: EXCELLENT (100/100)
- validate-new-post: Warnings only (optional product/industry links)

## Keyword Decision

- **Primary:** Bonuszahlung
- **Documented in:** KEYWORD_DECISION.md
- **Alternatives considered:** Bonus vs Prämie (H2 section), Bonuszahlung Steuer (secondary)

## Product Mapping

- `blog-product-feature-mapping.json`: bonuszahlung, bonus → ["/payroll"]

## SEO Meta

- Title: Bonuszahlung: Definition, Arten & Versteuerung - Ordio
- Description: Bonuszahlung: Definition, Arten, Anspruch und Versteuerung. Erfahre alles zu Zielvereinbarung, sonstigen Bezügen und steuerfreien Alternativen wie Prämien.
- seo-meta.json entry added; sync-meta-to-posts.php run

## Internal Links

- /payroll, /insights/lexikon/lohnabrechnung/, /insights/lexikon/lohnarten/, /insights/lexikon/geldwerter-vorteil/
- **Contextual (post-implementation):** /tools/brutto-netto-rechner/ in Versteuerung section (per suggest-ordio-feature.php)

## Lexikon Inventory

- bonuszahlung added to merged.json ordio_terms (83 Ordio total)
- LEXIKON_CONTENT_GAPS.md regenerated – bonuszahlung removed from gaps
