# Featured Image Prompt: Bewerbungsprozess

**Post:** Bewerbungsprozess – Definition, Phasen, Optimierung & Best Practices  
**Category:** Lexikon  
**Last Updated:** 2026-03-13

## Image Concept

**Scene Type:** Process flow visualization (distinct from recruiting/candidate-experience)

**Visual Description:**
A modern, clean illustration showing a step-by-step application process flow. The scene should depict a professional workflow with multiple stages visible: job posting/document, application submission, interview conversation, contract signing. Use a timeline or flowchart aesthetic with connecting arrows or pathways. The style should be professional yet approachable, with soft colors (blues, greens, grays) and clear visual hierarchy. Avoid generic office scenes or single-person portraits. Focus on the PROCESS itself – multiple steps, clear progression, both candidate and employer perspectives visible.

**Key Elements:**
- Multiple stages/phases visible (5-7 steps)
- Process flow/timeline aesthetic
- Both candidate and employer perspectives (documents, conversations, handshakes)
- Modern, clean design
- Professional color palette (blues, greens, grays)
- Clear visual progression

**Avoid:**
- Single person portraits
- Generic office scenes
- Overlapping with recruiting (broader concept) or candidate-experience (subjective feeling) imagery
- Text-heavy designs
- Cluttered compositions

**Technical Requirements:**
- Format: WebP
- Sizes: 640w, 1024w, 1280w variants
- Aspect ratio: 16:9 (1280x720)
- Alt text: "Bewerbungsprozess: Prozess, Phasen & Optimierung 2026 | Ordio"

**Reference:** Differentiate from:
- Recruiting: Broader concept (sourcing, channels) → use different visual metaphor
- Candidate Experience: Subjective feeling → use process-focused visualization instead
- Bewerbermanagementsystem: Software tool → focus on process, not tool
