# Keyword decision — Arbeitsklima

**Post:** `lexikon/arbeitsklima`  
**Last Updated:** 2026-04-01

SISTRIX `data/keywords-sistrix.json` last_updated: 2026-04-01T17:53:20+00:00. Related-keyword ideas from SISTRIX were mostly off-intent (Sprüche, Ikea); secondaries below are **manual** HR/SERP-aligned terms.

## Mandatory decision table

| Keyword | Role (primary / secondary) | Source (SISTRIX metrics / SISTRIX ideas / GSC / Competitor / Manual) | Volume (or n/a) | Competition (or n/a) | Maps to (H2 / FAQ / intro) | Selected (Y/N) | Exception note |
|---------|----------------------------|-----------------------------------------------------------------------|-----------------|----------------------|----------------------------|----------------|----------------|
| arbeitsklima | primary | SISTRIX metrics | 600 | 42 | Intro, H2 Definition, FAQs | Y | |
| betriebsklima | secondary | Manual | n/a | n/a | H2 Synonyme / Abgrenzung | Y | HR synonym; no dedicated Ordio lexikon slug |
| teamklima | secondary | Manual | n/a | n/a | H2 Synonyme / Einflussfaktoren | Y | Team-level climate |
| arbeitsklima verbessern | secondary | Manual | n/a | n/a | H2 Verbesserung, FAQ | Y | Common informational query |
| positives arbeitsklima | secondary | Manual | n/a | n/a | H2 Merkmale / Verbesserung | Y | Qualifier cluster |
| arbeitsklima messen | secondary | Manual | n/a | n/a | H2 Messung, FAQ | Y | HR practice |
| schlechtes arbeitsklima | secondary | Manual | n/a | n/a | H2 Warnsignale / FAQ | Y | Problem-focused queries |

## Notes

- Rejected SISTRIX related: „sprüche arbeitsklima“, „arbeitsklima ikea“ (off-topic).
- „arbeitsklima englisch“ / „arbeitsklima barometer“ — optional FAQ mention only; not in target-keywords (cap 7).

See [KEYWORD_RESEARCH_WORKFLOW.md](../../KEYWORD_RESEARCH_WORKFLOW.md).