# Lexikon Post QA Checklist

**Last Updated:** 2026-03-10  
**Purpose:** Comprehensive quality assurance checklist for lexikon post creation

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## Content Quality

### Word Count & Structure
- [ ] Word count meets target (1,000-2,000 words for lexikon posts)
- [ ] Primary keyword in title, H1, first paragraph (within first 100 words)
- [ ] Secondary keywords (5-10) naturally integrated throughout content
- [ ] Content structure appropriate (H2s, H3s, lists, tables)
- [ ] FAQ section included (8-12 FAQs targeting foundational questions)
- [ ] Legal/compliance accuracy verified (for legal/compliance topics)

### Content Depth
- [ ] Comprehensive definition provided (40-60 words for featured snippet)
- [ ] Key concepts explained clearly
- [ ] Examples provided where relevant
- [ ] Legal/compliance information accurate and up-to-date
- [ ] Related concepts linked internally

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## Cluster Alignment

### Cluster Assignment
- [ ] Correct cluster assignment verified (Zeiterfassung/Dienstplan/Both/Supporting)
- [ ] Cluster-specific content included
- [ ] Links to relevant pillar page(s) added (3-5 links)
- [ ] Links to related cluster posts added (2-3 links)
- [ ] Cluster authority strengthened through internal linking

### Internal Linking
- [ ] Links to pillar pages (Zeiterfassung/Dienstplan) included
- [ ] Links to related lexikon posts included
- [ ] Links to related ratgeber posts included
- [ ] Anchor text variety maintained
- [ ] Total internal links: 10-15 per post

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## Resource Connections

### Tools
- [ ] Links to relevant tools included (3-5 links)
- [ ] Tool connections logical and contextual
- [ ] Tool descriptions accurate
- [ ] CTA to use tools included where appropriate

### Templates
- [ ] Links to relevant templates included (2-3 links)
- [ ] Template connections logical and contextual
- [ ] Template descriptions accurate
- [ ] CTA to download templates included where appropriate

### Downloads
- [ ] Links to relevant downloads included (1-2 links)
- [ ] Download connections logical and contextual
- [ ] Download descriptions accurate
- [ ] CTA to download resources included where appropriate

### Ratgeber Posts
- [ ] Links to relevant ratgeber posts included (2-3 links)
- [ ] Ratgeber connections logical and contextual
- [ ] Cross-references accurate

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## SEO Optimization

### Meta Tags
- [ ] Meta title optimized (includes primary keyword, 50-60 characters)
- [ ] Meta description optimized (155-160 characters, includes primary keyword)
- [ ] Canonical URL correct
- [ ] Open Graph tags included
- [ ] Twitter Card tags included

### Schema Markup
- [ ] Article schema included
- [ ] FAQPage schema included (for FAQ section)
- [ ] BreadcrumbList schema included
- [ ] All schema validated with Google Rich Results Test

### Featured Snippet Optimization
- [ ] 40-60 word definition provided (targets featured snippet)
- [ ] Numbered lists included where appropriate
- [ ] Tables included where appropriate
- [ ] Structured data supports featured snippet

### Technical SEO
- [ ] URL structure correct (`/insights/lexikon/{slug}/`)
- [ ] Images optimized (WebP format, alt text included)
- [ ] Mobile responsive
- [ ] Page speed optimized
- [ ] No broken links

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## Quality Review

### Accuracy
- [ ] Legal/compliance information verified
- [ ] Statistics and data accurate
- [ ] Examples relevant and accurate
- [ ] Links functional and correct

### Completeness
- [ ] All required sections included
- [ ] All internal links added
- [ ] All resource connections established
- [ ] FAQ section complete

### Consistency
- [ ] Tone consistent with other lexikon posts
- [ ] Formatting consistent
- [ ] Link style consistent
- [ ] Terminology consistent

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## Pre-Publication Checklist

- [ ] Content reviewed by subject matter expert (if legal/compliance topic)
- [ ] All links tested and functional
- [ ] Images optimized and properly attributed
- [ ] Schema markup validated
- [ ] Mobile preview checked
- [ ] Page speed tested
- [ ] SEO checklist completed
- [ ] Internal linking verified
- [ ] Resource connections verified
- [ ] Cluster alignment verified

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## Post-Publication Monitoring

### Week 1
- [ ] Monitor for indexing (Google Search Console)
- [ ] Check for crawl errors
- [ ] Monitor initial impressions/clicks

### Month 1
- [ ] Review GSC performance
- [ ] Check for featured snippet appearance
- [ ] Monitor internal link click-through
- [ ] Review user engagement metrics

### Ongoing
- [ ] Quarterly performance review
- [ ] Update content if needed
- [ ] Refresh internal links
- [ ] Update resource connections

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## Related Documentation

- `LEXIKON_NEW_POST_CHECKLIST.md` - Creation workflow checklist
- `LEXIKON_POST_CREATION_WORKFLOW.md` - Complete creation workflow
- `docs/seo-strategy-2026/plans/lexikon-posts-comprehensive-plan.md` - Master plan