# FAQ Monitoring Quick Start Guide

**Last Updated:** 2026-01-13

Quick reference guide for setting up FAQ performance monitoring in 30 minutes.

## Prerequisites

- Google Search Console access (ordio.com)
- Google Analytics 4 access
- Access to blog post pages for testing

## 5-Minute Setup

### Step 1: Verify FAQ Tracking (5 min)

1. Open a blog post with FAQs: `/insights/lexikon/minijob/`
2. Open DevTools (F12) → Network tab
3. Filter by `collect` (GA4 endpoint)
4. Scroll to FAQ section
5. Click an FAQ question
6. Verify events appear:
   - `faq_section_viewed`
   - `faq_question_clicked`

**✅ Done if events appear**

### Step 2: Check GA4 DebugView (5 min)

1. Go to [Google Analytics](https://analytics.google.com)
2. Select property: `ordio.com`
3. Go to **Admin** → **DebugView**
4. Enable debug mode (install Google Analytics Debugger extension)
5. Open blog post with FAQs
6. Verify events appear in DebugView

**✅ Done if events appear**

### Step 3: Set Up GSC Filter (5 min)

1. Go to [Google Search Console](https://search.google.com/search-console)
2. Select property: `ordio.com`
3. Go to **Performance** → **Pages**
4. Filter by URL pattern: `/insights/`
5. Save filter

**✅ Done**

### Step 4: Create GA4 Custom Event (5 min)

1. Go to GA4 **Admin** → **Events**
2. Click **"Create event"**
3. Create `faq_question_clicked` event
4. Mark as conversion (optional)

**✅ Done**

### Step 5: Set Up GSC Alert (5 min)

1. Go to GSC **Settings** → **Users and permissions**
2. Set up email alert for:
   - New Featured Snippet appearances
   - Weekly frequency

**✅ Done**

## 10-Minute Advanced Setup

### Create FAQ Engagement Report

1. Go to GA4 **Explore** → **Free form**
2. Create report:
   - Dimensions: Page title, FAQ question
   - Metrics: Event count, Users
   - Filters: Event name = `faq_question_clicked`
3. Save as "FAQ Engagement"

### Create FAQ Performance Report

1. Create report:
   - Dimensions: Page title, Page path
   - Metrics: FAQ section views, FAQ question clicks
   - Filters: Event name contains `faq_`
2. Save as "FAQ Performance"

## Monthly Checklist

- [ ] Check GSC for Featured Snippet appearances
- [ ] Review FAQ engagement in GA4
- [ ] Run performance tracking script:
  ```bash
  php v2/scripts/blog/track-faq-performance.php --update-dashboard
  ```
- [ ] Review performance report

## Quarterly Checklist

- [ ] Collect fresh PAA questions:
  ```bash
  php v2/scripts/blog/collect-faq-research-data.php --category=ratgeber --limit=20
  ```
- [ ] Review Featured Snippet data
- [ ] Update FAQs based on performance
- [ ] Generate quarterly report

## Troubleshooting

**Events not appearing?**
- Check script is loaded: View page source → search `faq-tracking.js`
- Check GA4 gtag.js is loaded: Console → `typeof gtag`
- Check FAQ structure: `.schema-faq` class exists

**GSC data not showing?**
- Wait 2-3 days for data freshness
- Check property is verified
- Use URL inspection tool

## Resources

- **Detailed Guide:** `FAQ_MONITORING_VERIFICATION.md`
- **Checklist:** `FAQ_MONITORING_CHECKLIST.md`
- **Quarterly Review:** `FAQ_QUARTERLY_REVIEW_PROCESS.md`

---

**Setup Time:** ~30 minutes
**Last Updated:** 2026-01-13